😑The problem

When seeking financial services, creators face significant challenges such as inconsistent income, not being recognized by banks, and limited revenue streams.

• Inconsistent Income: Creators' income streams are often unpredictable due to various factors, such as fluctuations in ad revenue, changes in audience engagement, or the failure to secure sponsorships or brand deals.

• Not Recognized by Banks: The inconsistency and untraditional income sources, such as checks sent from YouTube, make it difficult for traditional banks to assess creators' financial standing and recognize them as valid proof of income, which can make it challenging for creators to access financial services.

• Limited Revenue Streams: Creators may also struggle with limited revenue streams as they may rely on a single platform or type of content to generate income. This can be problematic if the platform or content becomes less popular, or if there are changes in audience engagement. For instance, a TikTok influencer who relies solely on sponsored content may face financial instability if the platform reduces its visibility.

These challenges have made it difficult for creators to access financial services that meet their unique needs.